I am currently enrolled at Full Sail University to obtain my Digital Marketing degree. My expected graduation date is April 2026. I was originally born in Portland, Oregon, but after moving around during my childhood, I ended up settling in Palm Harbor, Florida. A couple of years ago, I started a marketing business with my best friend, where we help businesses grow by creating digital assets and utilizing various marketing outlets to target the right consumers for their brands. I am always looking for ways to expand my skills and knowledge in different fields, so please reach out to me if you're interested in any of my marketing abilities. Some hobbies I have include working on personal projects, practicing electric guitar, and playing competitive video games, hoping to eventually become a marketing executive at a major game publisher.
- Managed all marketing tools and platforms, including Google ads/Merchant Center, Instagram, and Facebook.
- Successfully planned and executed marketing strategies in collaboration with other tactical equipment companies.
- Optimized budget allocation to achieve 400% ROAS.
- Helped start the company from scratch by creating an appealing website targeted towards women.
- Created targeted social media advertising campaigns to generate 700% ROAS during a 3-month period.
-Worked with very small budgets to achieve optimal results through various avenues.
-Developed a completely new website to modernize marketing assets.
- Worked with other major tactical equipment companies for social media marketing campaigns.
- Designed digital assets for social media campaigns.
I began attending Full Sail during September 2022, although I've had plenty of first-hand experience doing marketing work for multiple companies and smaller projects. I wanted to grow my knowledge within the field; I hope to take what I learn so I could have the opportunity to work at the marketing department for a large video game company at some point after graduation. This plan may not come to fruition due to my current marketing job being increasingly more successful.
I currently have the SEO skills to optimize websites to improve search engine rankings and increase organic traffic to almost any website on most browsers.
Over time, I have achieved millions of impressions on social media campaigns with hundreds of thousands of clicks by utilizing Meta Ads manager to create interesting and targeted campaigns.
My photography skills are very professional, I use a Lightbox to create product photos while also using a high quality camera to take beautiful photographs for almost any product.
During the past two years, I've gotten incredibly good at using Google Merchant Center to generate digital sales. Merchant center is great for generating free traffic to well-optimized stores while also offering very high ROAS campaigns.
Adobe Photoshop is my go-to software for any project that requires assets that need to be edited or created digitally.
Regardless of budget, I always try to generate a positive return for any business owner, I do this by optimizing campaigns to focus on the correct demographics for the product while also testing various avenues to see what yields the greatest return.
Ethan Dennis
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